Viewership
Follower and Viewership Share of the Top Gaming Influencers in the Industry
> The top 5% of gaming influencers command a following equivalent to 50% of the total social following of popular gaming content creators. Gaming content creation is a booming industry, with the average number of live channels on Twitch almost doubling from 50,000 in January to 95,000 in October
Brands' White Label Tournament Viewership
Bud Light recently hosted an online tournament over 4 days where various streamers competed in a series of games, garnering over 60,000 views during the peak of the tournament. We explored how other branded tournaments have performed to identify if there is a formula to success. Having partnered with
The Growth of Rocket League
Epic Games have announced that Rocket League will become a free-to-play game, available on the Epic Games Store. But what is Rocket League, and how popular is it really? Rocket League has been on a steady upward trajectory in both viewership and average monthly players since its release. While it
Games with Long-term Growth and Success
The games industry is fast-paced with trending games changing each week. While many games have successful launches and peaks in popularity, your brand should look at lucrative long-term partners too. We’ve identified a few games that despite being around for a while, have seen a resurgence in popularity and