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Viewership

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Follower and Viewership Share of the Top Gaming Influencers in the Industry

The top 5% of gaming influencers command a following equivalent to 50% of the total social following of popular gaming content creators.Gaming content creation is a booming industry, with the average number of live channels on Twitch almost doubling from 50,000 in January to 95,000 in October

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Brands' White Label Tournament Viewership

Bud Light recently hosted an online tournament over 4 days where various streamers competed in a series of games, garnering over 60,000 views during the peak of the tournament. We explored how other branded tournaments have performed to identify if there is a formula to success. Having partnered with

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The Growth of Rocket League

Epic Games have announced that Rocket League will become a free-to-play game, available on the Epic Games Store. But what is Rocket League, and how popular is it really? Rocket League has been on a steady upward trajectory in both viewership and average monthly players since its release. While it

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Games with Long-term Growth and Success

The games industry is fast-paced with trending games changing each week. While many games have successful launches and peaks in popularity, your brand should look at lucrative long-term partners too. We’ve identified a few games that despite being around for a while, have seen a resurgence in popularity and